Publications

About This Project

 

CATEGORY

Marketing & branding publications

 

„E-BUSINESS BIBLE 2″

I have a pleasure to be one of the authors of „E-business Bible II. New Testament” edited by Maciej Dutko, for which I’ve written one chapter ‚Customer engagement in social media’.

 

The idea of E-marketing Bible is to collect all knowledge of e-business in one place by gathering chapters written by business and marketing experts from different disciplines. First edition was sold out in 12 days (with sales planned for 2 years), and the second within the next following six weeks. Now, after 3 years, the second edition, the „E-business Bible 2″ has also became a bestseller.

About 60 authors, mostly recognizable (not only) in Poland (eg. Michal Sadowski – Brand24, Rafal Brzoska – InPost or Jacek Kotarbinski), numerous prizes and the most important: the large amount of useful knowledge for anyone running or going to open a business.

For now book is only available in polish.

 

EXAMPLES OF TOPICS FOR MAGAZINES

  • creating a new brand (e.g „5 steps to start a new brand”)
  • branding (e.g „7 deadly sins of branding”)
  • series of „5 ways to” articles for Businesswoman&life magazine: good way to start building personal brand, personal brand communication, effective networking
  • social media (e.g „The best way to get share in social media”)

 

I WRITE FOR

Helion

Biznes.pl

Businesswoman&Life

Marketing i Biznes

BrandPRO